Strategisk rådgivning

Mange virksomheder skal være bedre til at arbejde strategisk med deres kommunikation. Man skal ikke kommunikere bare for at kommunikere, og man skal ikke kommunikere i øst og i vest. Der skal være en rød tråd igennem al den kommunikation, der ryger over disken i virksomheden, uanset om det gælder PR, marketing, salg ledelses- eller intern kommunikation. 

Strategisk kommunikation handler om det lange seje træk, og det er derfor vigtigt, at man træder et skridt tilbage, betragter virksomheden ude fra, sætter sig ned og tænker sig godt om, før man går i gang med selve eksekveringen: Produktion af tekster, pressemeddelelser, fine film, sjove opslag til Facebook, lækre fotos til Instagram, uddannelse af medarbejdere, kundeserviceaktiviteter, gode præsentationer til CEO’en og hvad vi nu ellers gør i eksekveringsmode. Worst case scenarie er jo at alle de skønne kræfter er spildte. 

Udvikling af strategisk kommunikation og kommunikationsstrategier er både et svært og langsommeligt arbejde. Det kræver fokus, overblik og involvering af de rigtige kompetencer, både internt og eksternt.  

Der er ingen smutveje. Men når man først er i gang, behøver det ikke at være så kompliceret. Det handler om at vælge en strategi og trykke på gaspedalen når det gælder implementering. 

En god kommunikationsstrategi er besværet værd: 

  • Den sætter mål, midler og retning for, hvor I vil hen? Hvorfor? og hvordan?  
  • Den gør prioriteringen af kommunikationsindsatser nemmere 
  • Den tvinger hele organisationen til at fokusere på de samme mærkesager 

I WeDoCommunication har vi mange strategiske kilometer i benene, så uanset om det drejer sig om corporate kommunikation, ledelseskommunikation, forbruger- eller livsstilskommunikation, går vi til opgaven med samme ildhu og passion. 

Vi benytter os af en lang række strategiske værktøjer, bl.a. 

  • Målgruppeanalyser  
  • Interviewsessions med målgrupper 
  • Brandanalyser 
  • Konkurrent-analyser
  • Positioneringsanalyser
  • Interessent-mapping
  • Medarbejder-analyser
  • Befolkningsundersøgelser
  • Kommunikationsworkshops og camps 

Giv os et kald eller send os en mail, så tager vi et møde og sammen lægger vi en plan.
Kontakt Anna på (+45) 22151745 eller
info@wedocommunication.dk

We Do Communication Privacy Policy

Privacy Policy

Last updated: 20/01/2020

We Do Communication operates www.wedocommunication.dk.This page informs you of our policies regarding the collection, use and disclosure of Personal Information we receive from users of the Site.

We use your Personal Information only for providing and improving the Site. By using the Site, you agree to the collection and use of information in accordance with this policy.

Information Collection And Use

While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to your name (“Personal Information”).

Log Data

Like many site operators, we collect information that your browser sends whenever you visit our Site (“Log Data”).

This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages and other statistics.

In addition, we may use third party services such as Google Analytics that collect, monitor and analyze this …

The Log Data section is for businesses that use analytics or tracking services in websites or apps, like Google Analytics. For the full disclosure section, create your own Privacy Policy.

Google Analytics

We’re using the Google Analytics demographics and interests report to better understand who our users are. These information are stored at third parties in accordance to the Google Analytics Privacy and Terms: https://policies.google.com/technologies/types?hl=da.
You can opt-out of any google analytics adverting features by the following link:

https://tools.google.com/dlpage/gaoptout/

Communications

We may use your Personal Information to contact you with newsletters, marketing or promotional materials and other information that …

The Communications section is for businesses that may contact users via email (email newsletters) or other methods. For the full disclosure section, create your own Privacy Policy.

Cookies

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer’s hard drive.

Like many sites, we use “cookies” to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

Security

The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Changes To This Privacy Policy

This Privacy Policy is effective as of 20/01/2020 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

If we make any material changes to this Privacy Policy, we will notify you either through the email address you have provided us, or by placing a prominent notice on our website.

Contact Us

If you have any questions about this Privacy Policy, please contact us.

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